PAINamals

Kids with Juvenile Idiopathic Arthritis (JIA) struggle to articulate their symptoms. Meaning HCPs can’t diagnose properly or prescribe the appropriate treatment.

Our team’s solution was Painimals. A wild and wonderful vocabulary of animal analogies that created a new pain scale for children. The animals were brought to life in a book, an audio book and an AR filter. Enhancing patient and HCP relationships and achieving better clinical outcomes.