I started my career on brands like Irn-Bru, Tennents and Bank of Scotland at The Leith Agency.
Since then I’ve won pitches for, worked on or creative directed brands including Cadillac, Sheraton Hotels, SMA, Morrisons, Department of Health anti-smoking, social work recruitment, a few election campaigns, uncountable whiskies, banks, FMCG and beers. Winning awards at all the usual shows along the way.
I believe ideas should be simple.
And those simple ideas should have a great insight.